Custom software that runs your business, not your spreadsheets

CRMs, booking systems, customer portals, workflow automation and internal tools, built around how your business actually operates, or connected to the software you already rely on.

STARTING FROM
£2,000
TYPICAL PROJECT
£3,000–£15,000+
APPROACH
Build or connect
Business Ops OverviewExample system
JOBS BOOKED TODAY
11
QUOTES AWAITING REPLY
6
INVOICES OVERDUE
3
CONNECTED SYSTEMS
CRM & pipelineLive
Booking & schedulingLive
InvoicingConnected via Stripe
Customer portalLive

This isn’t a website. It’s the software that runs your business.

A custom business system is internal software built to manage day-to-day operations (customers, jobs, quotes, invoices, staff and data), whether or not it includes a customer-facing screen.

PUBLIC-FACING
Website Development

Your shop window. Marketing pages, SEO and content built to be found by new customers and turn visits into enquiries.

See Website Development →
OPERATIONAL
Business Systems (this page)

The software your team uses to actually run the business, and where useful, a portal customers use to check on their job.

You’re in the right place ↓
Many projects need both: a marketing site that brings enquiries in, and a business system that manages what happens once they land. We build either on its own, or the two connected together.

Still running the business on spreadsheets, sticky notes and separate tools?

Customer and job data lives in five different apps that don’t talk to each other
Staff spend hours a week copying information between spreadsheets and software
Quotes, invoices and follow-ups get missed because nobody owns the next step
Reporting means exporting spreadsheets and building charts by hand
No one has a single view of what’s happening across jobs, customers and cash
Customers have no way to check progress, so they call or email you for updates

The systems we build

Mix and match: most projects combine two or three of these into one connected system.

CRM & customer management
One record for every customer, enquiry and conversation.
Lead & sales pipeline
Track enquiries from first contact through to won or lost.
Booking & scheduling
Customers and staff book, reschedule and get reminders automatically.
Customer portals
Secure logins where customers track jobs, quotes and invoices.
Staff & admin portals
Role-based tools for your team to manage day-to-day work.
Job & project management
Plan, assign and track work from quote to completion.
Quotes & estimates
Build, send and track quotes without leaving the system.
Invoicing & payments
Raise invoices and take payments through Stripe, GoCardless or similar.
Workflow automation
Automate the repetitive steps between systems and people.
Internal dashboards
See what’s happening across the business at a glance.
Reporting & analytics
Turn your operational data into reports that mean something.
Document management
Store contracts, certificates and paperwork against the right job or customer.
Inventory & stock management
Track stock levels, reorder points and usage where it’s relevant.
Notifications & reminders
Automatic alerts by email, SMS or in-app when something needs attention.
API & third-party integrations
Connect the software you already use instead of replacing it.
Custom internal tools
Anything specific to your business that off-the-shelf software doesn’t cover.

Common workflows we automate

New enquiry
Enquiry receivedLogged automaticallyAssigned to a team memberFollow-up scheduled
Quote to job
Quote acceptedJob createdTeam notifiedJob scheduled
Job to payment
Job marked completeInvoice generatedPayment reminder sentMarked paid
Stock & supply
Stock below thresholdReorder alert sentSupplier notified
Customer booking
Customer books onlineConfirmation sentReminder sentStaff notified

Two ways to get there

Build a complete system

We design and build the whole thing as one piece of custom software: your CRM, portal, dashboard and workflows, built around your business from the ground up.

One system instead of many
Built exactly around your process
Full ownership of the software
Connect what you already use

Keep the tools you rely on (accounting software, calendars, payment providers) and we connect and automate them so they work together as one system.

No need to rip and replace
Faster, lower-cost starting point
Add more later as you grow

Typical integrations: accounting (Xero, QuickBooks), payments (Stripe, GoCardless), email & calendars (Google Workspace, Microsoft 365), and automation platforms (Zapier, Make).

Built for everyone who touches the business

CUSTOMER
Customer experience
A simple portal where customers can check job status, view and pay invoices, approve quotes and message your team, without picking up the phone.
STAFF
Staff experience
Field and office staff see their own jobs, tasks and schedules, log updates from wherever they’re working, and only see what’s relevant to their role.
ADMIN
Admin experience
Owners and managers get a full view across jobs, customers, quotes, invoices and reporting, with the ability to manage users, permissions and settings.

Security, permissions and user roles

Role-based access
Everyone only sees the data and actions their role needs, nothing more.
Secure logins
Separate, secure logins for staff, admin and customers.
Payments handled safely
Payment details are handled by trusted providers like Stripe, never stored directly.
Activity logs
See who changed what, and when, across the system.

Our discovery, design, development and launch process

1
Discovery
We map how your business actually works today: workflows, tools, team roles and pain points.
2
Design
We design the system around that process (screens, permissions, data and automations) before any code is written.
3
Development
We build, test and refine the system in stages, so you can see and shape it as it comes together.
4
Launch & handover
We migrate agreed data, train your team, and hand over a system that’s ready to use.

Ongoing development, hosting and support

See Hosting & Care plans →
Ongoing development
Your business changes, and your system can too. Add new features, workflows or integrations as you grow.
Hosting
We host and maintain your system on secure, monitored infrastructure, so it’s fast and available when your team needs it.
Support
UK-based support when something needs fixing or your team has a question, not a ticket queue that goes nowhere.

What this could look like in a real business

Illustrative example. Not a published client project.
BEFORE
A multi-van plumbing and heating business booked jobs over the phone into a paper diary. Quotes lived in email, invoices sat in a separate accounting tool, and nobody had a clear view of what was happening on any given day.
WE BUILD
A job management system with online booking, a customer portal for quotes and invoices, a staff app for daily job sheets, and a dashboard connected to their existing accounting software.
EACH MORNING THE TEAM SEES
Jobs booked for today
Quotes awaiting a reply
Invoices overdue
Stock running low

A quote that matches what you actually need

Every business runs differently, so we don’t force these projects into fixed packages. Each one is scoped and quoted individually, using the same “from £X, custom quote” approach as our other build services.

CUSTOM QUOTATION
Custom Business Systems
From £2,000Typical projects £3,000–£15,000+

A short discovery call is enough for us to understand what you need and come back with a fixed price before any work starts.

WHAT AFFECTS THE COST
Number of users & roles
Features & workflows
Integrations
Automation complexity
Data migration
Customer portals
Reporting
Payments
Ongoing requirements
Before work starts, we’ll agree exactly what’s included and give you a clear project price.
No fixed packages, no surprise scope. Just a quote built around your business.
Request a quote
See how this compares to our other build services on the full pricing guide.

Common questions

How is this different from a normal website?
A website is public-facing, built to be found and to convert visitors into enquiries. A business system is the software your team uses to run day-to-day operations: customers, jobs, quotes, invoices, staff and data. Many businesses need both, connected together.
Do you build everything from scratch, or connect what we already use?
Both, depending on what makes sense. We’ll often build the core system around your workflow and connect it to tools you already rely on (like accounting software or payment providers) rather than replacing everything.
How much does a custom business system cost?
Projects start from £2,000, with most typical projects landing in the £3,000–£15,000+ range, but every quote is scoped individually based on users, features, integrations and complexity. We’ll give you a fixed price before work starts.
Can you migrate our existing spreadsheets or software?
Yes. Data migration is scoped as part of discovery. Very messy or duplicated data may need extra cleanup, which we’ll price and agree with you up front.
Can customers and staff have different logins and permissions?
Yes. Role-based access is core to every system we build, so customers, staff and admins only see what’s relevant to them.
Will it work with tools we already use, like accounting or payment software?
In most cases, yes. Common integrations include Xero and QuickBooks for accounting, Stripe and GoCardless for payments, Google Workspace and Microsoft 365, and automation platforms like Zapier or Make.
What happens after launch?
We offer ongoing development, hosting and support, so the system keeps working, and can grow with new features as your business changes.
We’re not sure exactly what we need yet. Can you help us work it out?
Yes, that’s what discovery is for. Tell us how your business runs today and we’ll recommend the right mix of building, connecting and automating.

Stop running your business from spreadsheets and sticky notes

Tell us how your business runs today. We’ll show you what a connected system could look like, and what it would cost.

Discuss your system / Request a quote